Edmonton Oilers unveil new Indigenous logo
Designed in collaboration with local artist Lance Cardinal
Sweatshirts featuring the logo now available for purchase
The Edmonton Oilers have unveiled a new Indigenous logo, designed in collaboration with local artist Lance Cardinal of Bigstone. The logo features a turtle, a symbol of strength and resilience in Indigenous culture, and the Oilers' iconic orange and blue colours.
The Oilers worked with Cardinal to create a logo that would be both respectful and authentic. "We wanted to create something that would be meaningful to the Indigenous community and that would also represent the Oilers' commitment to diversity and inclusion," said Oilers president and CEO Bob Nicholson.
The new logo has been met with positive feedback from the Indigenous community. "I think it's a beautiful logo," said Fallon Simard, an Indigenous artist and activist. "It's a great way to show that the Oilers are committed to working with Indigenous people."
The Oilers will be wearing jerseys featuring the new logo during their home games against the Vancouver Canucks on March 24th and the Calgary Flames on March 26th. The team will also be selling merchandise featuring the logo, with a portion of the proceeds going to Indigenous charities.
The Oilers' new Indigenous logo is a powerful symbol of the team's commitment to diversity and inclusion. It is a reminder that the Oilers are a team for all Edmontonians, regardless of their background.
Conclusion
The Edmonton Oilers' new Indigenous logo is a beautiful and meaningful symbol of the team's commitment to diversity and inclusion. It is a reminder that the Oilers are a team for all Edmontonians, regardless of their background. The Oilers should be commended for working with Indigenous artist Lance Cardinal to create a logo that is both respectful and authentic.
Comments